Jenelle Coy is a first-generation Trinidadian American and the founder and CEO of Spero Studio, an award-winning communications firm shaping public opinion across politics, advocacy, and highly regulated industries.
She helps Fortune 500 companies, political campaigns, coalitions, and members of Congress build trust, shift narratives, and navigate high-stakes environments with clarity and precision. Under her leadership, Spero Studio has managed eight-figure advertising campaigns for national clients
Jenelle has been named to numerous awards and lists including AdAge 40 under 40, Forbes 30 Under 30, and Washington Business Journal’s Minority Business Leader of the Year. In 2019 and 2020, Spero Studio ranked in the top 10 of the 50 Fastest Growing Woman-Owned Businesses in America.
Her creative work is shaped by a passport full of stamps, a lifelong obsession with design, and a deep love for stories that cross borders. Outside the studio, Jenelle is reading Malas by Marcela Fuentes, building a serious watch collection, thriving as an Aunt and slowly perfecting her short game on DC’s golf courses. She runs, paints, and believes personal style is a strategy in itself because power starts with how you show up.
Jenelle is profiled in Advertising & Creative: Strategy, Copy, Design (SAGE Publications).